Travel agents and organizations like AAA made it a little easier in many cases. But since you couldn't visit a website or read an online review, there was still a slight air of mystery about your vacation that made it an adventure.
And that's what's going on here, with this ad for Mount Summit Hotel that ran in the Lorain Journal back on May 11, 1963. While the illustration gives the impression that it's a beachfront resort, it's actually a mountain resort, atop Mt. Summit.
As the ad copy notes, "This 1,000 acre Mountain-Resort provides golf on a challenging course, an olympic-size pool – with cabanas – tennis and hiking through mountain trails. Also, nightly dancing, famous for good food and a complete program of entertainment and social activities. Perfect for honeymooners. So why lose valuable vacation time traveling? Write today for brochure and rates or contact your favorite travel agent."
The ad helpfully points out that Mount Summit Hotel is only a four hour drive from Lorain, which is a nice touch. I also like the use of the U. S. Highway 40 shield in the road sign illustration, letting the potential tourist know which main route the resort is on.
Here are a 1960s brochure and vintage postcards of the hotel. It looks like quite a place.
And, happily, it still is today.
1 comment:
Ah...
Her name was Lynn.
She was a lifeguard. Sun-kissed, blonde hair and brilliant white smile against a dark tan, set off by sparkling, green eyes. We were each other's first loves, young, with our bodies strong and taunt, and our passion knew no bounds.
Roughly, I grasped her heaving shoulders...
Actually. No.
Mount Summit is a couple of hours, or more, south from where I grew up.
BUT... My sweetheart and I did have lunch there, twice, when we visited Frank Lloyd Wright's Fallingwater and Ohiopyle, PA, on the Yough. It was a wonderful place. Then, at least. That was years ago, B.C. (Before Children), when my sweetheart still looked at me like the bathing-suited lady in the advert.
I'm happy it's still in operation. The Summit Inn, that is.
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