October Opening Ads: DeLuca Bakery (1959) and The Sands (1964)

Here's a pair of vintage Opening ads that ran in the October pages of the Lorain Journal.

First up is an ad from October 24th, 1959 for the opening of the new DeLuca Bakery location at 8th and Reid in Lorain.

I've written about DeLuca Bakery before, including a 3-part series back here. I sure wish the family would reopen an outlet somewhere; their bakery is as iconic as Yala's Pizza in Lorain.

And next is the Grand Opening ad for The Sands on Colorado Avenue, which ran in the paper on October 5, 1964. It's such a great name for a nightclub, invoking the coolness of its namesake Las Vegas hotel/casino.

I also did a few posts on The Sands, including a 1967 ad (here) and the eventual demolition of the building when it was home to Margie's Magpie Inn (here).

Looking at the ad, I wonder what the 'surprises for the men' were?

1967 Newspaper Ad for The Sands

Yesterday, I was reading some comments that were posted on this blog. What's kind of neat is that even though one of my blog entries may be months or even years old, to someone who finds it today for the first time, it's brand new – and they often leave a comment. So while a post might be old, it can still generate comments and the discussion goes on.

A few days ago, a reader helpfully pointed out that the former Margie's Magpie Inn on Colorado Avenue (which was torn down back in January and talked about here) was previously known as The Sands. So of course I would happen to find one of their ads on microfilm tonight during my brief visit to the library.

The ad dates from May 25, 1967 and features the host, Boris "Bobo" Lazoff. I really like that old-time habit of featuring the owner or host in restaurant and night club ads. It puts a face on the establishment and goes a long way towards convincing me that the owner cares about his business and stands behind it.

I was never in The Sands (as a Lorain west-sider while growing up, the east side was a big mystery to me for a long time). But I recognize Mr. Lazoff's distinctive name and nickname from the ads, and I hope he is doing well.

If you have any memories of being in The Sands, or better yet – if you worked there or knew (or were) the owners, be sure to leave a comment!