Wednesday, January 18, 2023

Restaurant Ads – Jan. 20, 1973

 

Here's a mouth-watering serving of restaurant ads appearing in the Journal back on January 20, 1973. As you can see, the dominant ad on the page is for Sveden House and its Smorgasbord (although I'm not sure it was a good idea to break it into three lines, with the word GAS by itself).

Sveden House was the topic of four previous posts on this blog, with a two-parter (here and here) about its history and unique name; this post about its promotional postcard; and this final one about the restaurant's demolition (always a recurring theme on this blog).

Note in the collection of ads how Italian Gardens Restaurant on Cleveland Road in Sandusky tries to stomach-muscle its way on to Sveden House's turf with its own smorgasbord. Even its ad shows a Viking ship to add some authenticity to its culinary proceedings.

Other ads include United Polish Club in Lorain; O'Henry's Pub at Midway Mall, with its Filet Mignon Steak and all-the-tap-beer you can drink (making me think of the restaurant on SCTV called The Beef and Booze); Americana Inn on Route 57 in Elyria; and Polish Citizen's Club on Caroline at E. 28th Street in Lorain.

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Here's a postcard for Italian Gardens Restaurant, courtesy of the great CowCard.com website.