The ad ran in the paper on January 22, 1953. I like the illustration of the enthusiastic kids, which reminds me of the work of artist Dick Dugan (mentioned on this blog many times over the years).
The ad indicates that 'Zehner Bel-Vue Brand Roasties' were produced by the Zehner Packing Company out of Bellevue, Ohio.
The Rutherford B. Hayes Presidential Library & Museum website provides some history of the firm. It notes, "Established in 1884 in Bellevue, Ohio, brothers John and Charles Zehner specialized in selling wholesale smoked and salted meats and lard. They incorporated the business in 1894, and expanded with a second facility in Toledo, Ohio, in 1906. They established a reputation for excellence in processing Dresden ham under the name Bell Vue Brand. After the closing of the Toledo plant in 1922, The Zehners modernized the Bellevue operation. Zehner’s Packing closed in 1971."
You can find some vintage Zehner's Bel-Vue Brand items on eBay, such as this attractive lard bucket.
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Hot dogs seem to be a recurring topic on this blog, with posts about Hot Dog Heaven (BTW I enjoyed a good meal from there last month), Frankies, and even an 8-cent hot dog promotion at Hills.
It's small wonder that I like to write about hot dogs, because chili dogs are one of my favorite guilty treats. I made some just a few days ago with Castleberry's Hot Dog Chili Sauce and they were great. The whole dinner might have shaved 36 minutes off my life, but it was worth it!
