Page Milk Ad – July 30, 1956

Although Lorain had plenty of local dairies selling and delivering their own milk back in the 1950s, that didn’t stop national and regional companies from advertising their own brand of milk and other dairy products in the Lorain Journal.

I guess you can’t blame these companies for trying. I’ve featured Sealtest ads on this blog before, as well as one for the Page brand of products.

Well, here’s another Page ad, with a unique approach to selling milk: as a beauty aid. It appeared in the Lorain Journal on July 30, 1956 – 63 years ago today.

Gee, I don’t think 20-year-olds look like that anymore (that is, if they ever did).

It’s kind of interesting that the Page milk carton in the ad features an illustration of an old-fashioned milk bottle. Perhaps it was to make the transition to a paper package more palatable to the consumer still used to a milk man.