It's kind of an odd ad. The infamous, much-feared Disney legal machine apparently wasn't firing on all pistons yet in the early 1960s, because I can't seem to find any sort of reason for the lovable cartoon characters to even be there. Mickey is ringing the school bell, so perhaps there's supposed to be some 'Back to School' ad copy and it was cropped out. But there's no trademarks anywhere.
The ad is amusing none the less. The cartoon characters have no relation to the sales product they're next to! Granted, Happy the Dwarf Person of Short Stature is kinda chunky, so it makes sense to plunk him down next to Star-Kist Chunk Tuna. But Jiminy Cricket next to Smoked Ham? Pluto Pup next to Potatoes?
And then there's Chip – or is it Dale? – next to Nylons. He looks a little too happy to be pushing women's stockings. By the way, I don't like either of the mischievous chipmunks. They were always making life a living hell for Donald Duck: stealing his pancakes, borrowing his toy sail boat, blowing up his house, etc.
And speaking of the irascible duck, why isn't he in this ad? Perhaps he was still tied up promoting his same-named orange juice.
Well, he's available now. Unfortunately, nobody is going to be Krogering in Lorain County anytime soon.
