Gray Drug Ad – Sept. 1955

Although Top Value Stamps haven't existed since the company went out of business in the early 1980s, there are plenty of Baby Boomers who remember them. Krogers seems to have been the store that many of us remember as giving them out with purchase. 

Well, Gray Drug Stores did too. The nearly full page above from the Lorain Journal of Sept. 15, 1955 makes the announcement. At that time, there was just the Gray Drug store at the relatively new O'Neil - Sheffield Shopping Center.

Here's a copy of the 1955 catalog shown in the ad (poached from eBay).

What's interesting to me (since I'm a big fan of classic ad mascots) is the image of Toppie the Elephant in the ad. He seemed to debut in the local ads in 1955, so this is an early version of him. He's kind of bulky.

Within a year or so, Toppie would get re-designed to be a little cuter, with a more clearly defined head. Here's a detail from a 1956 ad.

And here's a magazine ad from 1960 with the Toppie design we all remember.

I'll never forget that elephant (so to speak). We had a Top Values Stamp lunch box and thermos with Toppie on it. A few years ago, a set just like ours was selling on an online auction website for $6,000.

Anyway, the page from the Lorain Journal includes an article about a neat arrangement in which students from the M. B Johnson School of Nursing (where a girl I dated in high school got her nursing degree) attended some classes at Oberlin College.

With its closing in 1987, M. B. Johnson School of Nursing joins Gray Drug Stores and Top Value Stamps as local institutions shown on this page of the Journal that aren't around any more.