I didn't either. But there he was, wearing a painters cap emblazoned with a large 'K,' in several Kmart ads during the summer of 1975.
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July 10, 1975 |
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August 7, 1975 |
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Sept. 4, 1975 |
VINTAGE ADS, ARTICLES, PHOTOS, POSTCARDS & REMINISCING!
I didn't either. But there he was, wearing a painters cap emblazoned with a large 'K,' in several Kmart ads during the summer of 1975.
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July 10, 1975 |
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August 7, 1975 |
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Sept. 4, 1975 |
It's a sad reminder of the terror we all felt that day, and the days that followed.
A few of us at work were looking back on the day it happened, and where we were and what we were doing.
I remember listening to the Cleveland big band radio station at work, and the announcer cutting in to say that a plane had struck one of the Twin Towers. That's about all he said, and it was stated so matter-of-factly that I thought that it had been just someone in a Cessna or something. An accident.
When the second plane struck, and the announcement (without details) came over the radio, then we knew something was going on – and proceeded to the company's hospitality room, where there was a working TV. Everyone was in shock at what they saw.
After a little while, I decided to call my parents, just to check on them. When Mom answered, I remarked as to how it was all so unbelievable what was happening, and asked her what she thought was going on.
Mom answered, "What are you talking about?" Mom and Dad didn't have their TV on. They had no idea what was unfolding in New York, Washington D. C. or Pennsylvania. I told her to turn on her TV, and to be ready for a shock.
My employer at that time let all the employees out early that day, and I remember driving home nervously. It was a very unsettling feeling for a few days until it was apparent that the attacks had concluded.
Since it was more than 20 years ago, 9/11 often seems to have lost its significance to many. It seems so long ago; a whole generation has grown up that weren't even born yet when it happened.
It's probably like my hearing about the Japanese attack on Pearl Harbor when I was a kid. It seemed like ancient history; after all, Pearl Harbor happened 18 years before I was born.
Now I know otherwise.
I hope we never forget the people who lost their lives on 9/11, and how – for a little while at least – we were united as a country.
Of course, the movie that leaps out at you is No Greater Sin (1941), showing at the Tower Drive-In on Lake Avenue. While the ad layout reminds me of one of those Dr. Silkini horror shows, the movie was apparently a drama about the dangers of venereal disease – hardly the kind of jolly drive-in movie fare that I'd like to see.
No Greater Sin was coupled with a film showing triplets being born, so I probably would have put down my box of Sno-Caps and reached for a barf bag.The campaign apparently ran from July to September and shined the spotlight specifically on Broadway lighting, the YMCA, Lorain's bridges and streetcars & buses. The last ad notes, "By looking ahead and anticipating the needs of the community, The Ohio Public Service Co. is ready today to meet a steadily increasing use of electric power and light in the post war era into which we are now entering.”
I've done a few posts about Lorain's YMCA – the one that opened in 1925 and the one that replaced it on Tower Boulevard.
Well, Gray Drug Stores did too. The nearly full page above from the Lorain Journal of Sept. 15, 1955 makes the announcement. At that time, there was just the Gray Drug store at the relatively new O'Neil - Sheffield Shopping Center.
Here's a copy of the 1955 catalog shown in the ad (poached from eBay).
What's interesting to me (since I'm a big fan of classic ad mascots) is the image of Toppie the Elephant in the ad. He seemed to debut in the local ads in 1955, so this is an early version of him. He's kind of bulky.
Within a year or so, Toppie would get re-designed to be a little cuter, with a more clearly defined head. Here's a detail from a 1956 ad.
And here's a magazine ad from 1960 with the Toppie design we all remember.
I'll never forget that elephant (so to speak). We had a Top Values Stamp lunch box and thermos with Toppie on it. A few years ago, a set just like ours was selling on an online auction website for $6,000.Below is one of those full-page ads with sponsors that the Lorain Journal used to run around holidays. This one appeared on August 31, 1946.
It's pretty quaint, with well-dressed children walking to school and being protected by a friendly policeman. It reminds me of my old schoolbook On Cherry Street (which I wrote about here and here).
What's odd is that the ad only has four sponsors: three of them public utilities (gas, electric and telephone) and the other one Lake Erie Oil.
But while the ad is focused on keeping kids safe while they walk to school, another ad using the same illustration has a different message: keep the kids safe by making them ride the bus! Here's the ad for Employee Transit Lines that ran in the same edition of the Journal as the other ad.
Today, most kids ride the bus (assuming their school district has enough drivers). But I'm glad I lived in the era where, at least in Lorain, we could walk with our siblings and/or friends to a school that was strategically located only a few blocks away.A good example is the ad above for Hills Bros. Coffee, which ran in the Lorain Journal back on September 4, 1945. The ad compares how pearls are the only thing that oysters produce, and coffee is the only product of Hills Bros. Coffee Inc. It's a little goofy, but the cute illustration accomplishes its goal of "making you look."
And by George, a glass jar just like the one shown in the ad is on eBay right now, with the Hills Bros. coffee still in it – about eighty years later!
Hills Bros. Coffee (of course) is a favorite topic on this blog, as it was my parents' favorite coffee for years. Although these days I'm a big Tim Hortons fan, I bought a can of Hills Bros. a couple months ago for old time's sake and just finished it. I enjoyed it very much. And it was like being back on Skyline Drive again, although I don't make it as strong as Mom did.
Going back to the 1945 ad, I like the way that Hills Bros. is marketed as "good coffee." That's not unlike Old Dutch Beer, whose longtime tagline was: The Good Beer. Maybe that's what attracted my parents to both of them: no gimmicks, no pretentious branding, just a claim to be good.
Above is one of the latter; it ran in the paper on September 1, 1955.
That's some pretty nice clip art of old-fashioned clowns that you might see in a circus. There's a nice variety of them, and they all look friendly and happy. It's a shame that the only place kids seem to see clowns these days are in a horror environment.
Spitzer noted in the ad, they had sold 117 new Dodges the previous week. I guess that's not too surprising, seeing as their ads boasted that Spitzer was the "World's largest Dodge-Plymouth Dealer."
Anyway, here are some advertising agency-prepared ads from that era to which the Spitzer dealer branding was added.![]() |
July 12, 1955 |
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August 17, 1955 |
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Sept. 21, 1955 |
The ad above ran in the Journal on Labor Day, September 6, 1965.
I like the look of unbridled glee on the kid about to devour his hot dog.
Hot dogs are a funny thing. Everybody seems to have their own preference as to how they prepare them. Mom always boiled them. As for me, if I can't grill them, then I fry them up in a pan.
Then there's the various ways to consume them. I'll have Stadium Mustard if you don't mind. But never (yecch) catsup (or ketchup if you prefer).
When I worked in Downtown Cleveland, it wasn't hard to find a guy selling them out of his cart right on the sidewalk. I don't remember ever getting sick from eating one.
And when the company I was working for moved to the near West Side, I would go up to Lorain Road sometimes during lunch and get a few coney dogs from Steve's Lunch. The hotdogs were grilled on a rotating griddle that was pretty much right in the window. They were fantastic.
It was sad when Steve's Lunch suffered a fire in 2015 – that was the end of it.
Some Clevelanders love the Hot Dog Inn, which was further east down Lorain Road, close to Fulton. I might have tried it once, but I preferred Steve's because it was so close to where I worked.
These days, rather than buy a pack of hot dogs, cook them all, and then eat them until they're gone, I restrict my consumption of them to eating coney dogs at Dog N Suds (which just closed for the season on Sunday).
Enjoying one hotdog a week (which is about how often I ate at Dog N Suds this summer) is better than eating eight in a week, considering how they are supposed to cost you some of your lifespan.
With my luck it'll turn out that they're worse for you than cigarettes.
Above you see the full-page sponsored ad celebrating the holiday on Monday, Sept. 5, 1955. Of the more than 60 organizations listed, there are actually a few that are still around, including First Federal Savings and Luxury Heating. Not bad to still be in business seventy years later.
A small item on the front page of the Lorain Journal two days earlier sounded downright wistful about the holiday.
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Sept. 3, 1955 |
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Sept. 1, 1955 |
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Sept. 1, 1955 |
Above is the front page of the Lorain Journal from August 18, 1954 with the story of the school's impending opening that fall.
The article notes, "Under construction the past year, St. John Catholic School at Grove and 36th, will be opened this fall. It is the first school to be operated by St. John Catholic Church and brings to 10 the Toal number of Catholic schools in Lorain."
I'm not even Catholic and I feel bad that Lorain and the surrounding communities simply can't support very many Catholic schools these days. A quick look at the Google AI Overview (and we know it can't be wrong) reveals that Lorain only has two Catholic Schools: St. Anthony of Padua Catholic School and St. Peter Catholic School.
Anyway, today the former St. John Catholic School is now Horizon Science Academy – Lorain South. It looks pretty modern to me.
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A 2021 view, courtesy of Google Maps |