Thursday, June 27, 2019

McDonald’s on North Ridge Grand Opening – June 1968

McDonald’s has long been a favorite topic on this blog, even though it’s not my favorite place to grab a quick bite to eat.

My lack of enthusiasm for eating there is probably because it’s really not a fast food place anymore. You can tell that by the number of parking spaces reserved for drive-through customers who ordered something that might take a while to prepare. The food is still good – perhaps better than ever – but it’s not cheap.

I’m in the minority, however, because the chain is still the worldwide leader in fast food.

Anyway, I’ve posted the 1960 Grand Opening for the McDonald’s on West Erie here, and the 1963 Grand Opening for the Colorado Avenue store here. So in the interest of being historically complete, above is the ad for the opening of the store on North Ridge Road across from Sheffield Center. It ran in the Journal on June 28, 1968 – 51 years ago this week.

The ad is interesting because good ol’ Ronald McDonald is front and center. It’s a nice reminder of the days when eating at McDonald’s was fun and its advertising was focused on kids.

Today, Ronald has been pretty much invisible, especially since the wave of clown sightings back in 2016.

2 comments:

Mike Kozlowski said...

Dan,

The McD's was at 1340 North Ridge, but where was the Casey's that was across from Sheffield Center? The references say 1390 N Ridge, but I'll be darned if that will even pop up on Google Maps now.

Mike

Dan Brady said...

The Casey’s was across from the eastern end of the shopping center. Casey’s was in the building originally built as a Kelly’s Hamburgers outlet.

https://danielebrady.blogspot.com/2013/03/kellys-jet-system-hamburgers-1963.html