Wednesday, December 11, 2013

Spitzer Motors Ad – Dec. 19, 1955

Here's a jolly full-page Christmas-themed ad for Spitzer Motors that ran in The Lorain Journal on December 19, 1955.

It's good to see a 1950s ad for a dealer that is not only still around in the 2000s (although not at the 1955 Lorain location), but has grown to become a dominant force in the area, with locations all over Northeast Ohio and a few in Pennsylvania as well. (Here's the link to the Spitzer Auto World website.)

That's a good-looking Santa Claus illustration in the ad. He surprisingly takes up a lot of room in the ad, which otherwise consists of just typography.

I've complained before in this blog (right here) about the "new breed" of realistic, unappealing Santa's seen at malls and in TV commercials. They tend to have real beards, and often have long, stringy hair – like these Santa's below that were featured in recent seasonal car commercials on TV.

2012 Mercedes TV commercial
2013 Mercedes TV commercial
2013 Chevy TV commercial
Call me a curmudgeon, but these impostors just don't have that twinkle in their eye, or a nose like a cherry. They don't even look all that jolly. Plus, they all need a haircut.
Now if the producers of TV commercials could only find a Santa that looks like the one in the 1955 Spitzer ad.