I don't hear the old "in like a lion, out like a lamb" analogy for March too often anymore. I think it's starting to become rather passé up here in Northeast Ohio, where sometimes it's downright mild in early March, and sometimes we get a mini-blizzard in April.
Anyway, I think the ad is fairly eye-catching, with its great type and clip-art (although the graphic artist rather lazily plunked the word CENTERWIDE onto his artwork, without worrying about matching the other type or fixing the word spacing!)
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