Here's another great 1953 Christmas Club newspaper ad, this time for the Lorain Banking Company.
I just love these old ads that used illustrations to catch the eyes of the readers. That's a particularly good-looking Santa Claus in the ad.
Nowadays, the trend in advertising (and even at shopping malls) is to use actors or male models with real white beards to pose as Santa. The problem is that they rarely have nice big cheeks or even a twinkle in their eye – they're just a guy with a white beard.
When I first read the ad, I couldn't quite place the bank (I'm a big First Federal Savings of Lorain customer, remember?) But a few minutes of online research revealed what many of you already know, that Lorain Banking Company merged with National Bank of Lorain to form Lorain National Bank in 1961.
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