Monday, August 17, 2009

Ready for more Reddy?

I mentioned last week that Reddy Kilowatt was one of my favorite advertising characters. And it's no small wonder.

Since I spend a lot of time in the Lorain Public Library pouring over microfilm of newspapers from the 1950s and 1960s, it seems that almost every day or so there was an ad for Ohio Edison featuring - who else? - Reddy Kilowatt! I even seem to recall even seeing his image on some of the local electric utility buildings, such as up on the Ohio Edison building on Lake Avenue in Elyria Township.
He was such a kid-friendly guy in the ads, doing his best to keep us from getting electrocuted, that it's no wonder that I have a certain affection for the guy long after his heyday.
Here are a few images of ol' Reddy from ads that appeared in the Lorain Journal in the 1960s.

1 comment:

Anonymous said...

Reddy Kilowatt was great, but eventually Ohio Edison Co. got big and formed into FirstEnergy Corp. It was then transformed into Greedy Kilowatt.