Monday, November 21, 2016

Meyer Goldberg’s 15th Anniversary – November 1966

Well, Thanksgiving is almost here – and for most of us that means a trip to the grocery store in preparation for it. For many Lorainites back in the 1960s, that meant a trip to one of Meyer Goldberg’s grocery stores.

Here then is a short interview with Meyer Goldberg himself at the time of the 15th anniversary of his first store. It ran in the Lorain Journal on Thursday, November 3, 1966. It includes a nice capsule history of the store chain that many of our mothers (including mine) shopped at.

Meyer Goldberg’s 15th Anniversary

(Note: Philip and Rebecca Goldberg first came to Lorain in 1921 with one daughter, Annette, and five sons, David, William, Marvin, Hyman and Meyer. The children all helped in five small Goldberg neighborhood grocery stores. Fifteen years ago, son Meyer constructed and opened his first large Meyer Goldberg store at 3810 Broadway. Today, he employs 250 full and part time workers in four supermarkets. Here he answers four questions on the development of his Lorain County chain.

Question: How come you decided to celebrate on the 15th anniversary of your first store?

Answer: Fifteen years is a long time – and I decided I wanted to show my appreciation to the people who have supported me and made all this possible. I’m humble and grateful.

Q. You keep saying that the people in Lorain County have helped you help them. What do you mean?

A. I mean simply that as more and more people came to patronize my stores, I learned how to reduce costs, buy in volume and pass on the savings to the customer. In fairness, I must admit I couldn’t have done it without my fine co-workers in the stores – nor without the great number of people who came to buy.

Q. You now claim that you are able to bring fine merchandise to people in Lorain County at a low cost. How do you do it?

A. It’s very easy. We have been able to give people a greater variety of goods because we have utilized every modern technique of merchandising – quantity buying, cost control, promotion and personal observation. We not only attend sales seminars on merchandising, but we send our people to learn. We try to be part of the community. Because of cost accounting alone, we have been able to lower 4,000 items.

Q. How does a store become a part of the community?

A. You participate with the community in worthwhile activities, such as charity drives. We try to help any church without a redemption program. We give any church back one percent of the total sales that people deposit in a special box. We have bake sales. And I started the Cystic Fibrosis program in Lorain.

For more Meyer Goldberg memories, revisit my 2011 post entitled (appropriately enough) Meyer Goldberg Memories.

1 comment:

Anonymous said...

There was a Meyer Goldberg in North Ridgeville on Center Ridge Rd. in the 1960s and early 70s. It sat on the same strip as Big Town. G.C. Murphy was nearby as was a fabric store and the old Cyrus Erie. I don't remember my mother shopping there, but my girlfriend's mother did.