Friday, October 30, 2015

1961 Neisner's Halloween Ad

Well, here's my final vintage Halloween ad, which ran in the Lorain Journal on October 26, 1961. It’s another Neisner’s ad, one that ran two years after the one I posted yesterday.

By this time, TV characters are the rage, specifically the Hanna-Barbera gang, including stars Huckleberry Hound, Yogi Bear and Fred Flintstone. But rather than have their commercial artists go to the bother of creating some half-baked illustrations of the costumes, the Neisner’s advertising department merely assembled their ad using some licensed artwork of the characters.

Only the Peter Rabbit costume warrants an inked rendering. The Peter Rabbit mask looks suspiciously like Bugs Bunny.

Interestingly, the same characters in the Neisner’s ad (including the blond Fred) could be found in an ad for Carl’s Basement Toyland, apparently a part of the Carl’s Shoporama store in Schenectady, New York (below). Perhaps the costume wholesaler provided the artwork – which the Neisner’s artist just recycled.
Anyway, to keep that retro Halloween spirit going and to see some vintage photos of 1950s and 60s trick or treaters, click here to visit a great pinterest site.
Hope you have a great Halloween! 


Anonymous said...

Wish I could still eat those peanut butter Kisses! Loved em. Rae

-Alan D Hopewell said...

With me it was the mini candy bars .

Anonymous said...

Who would want to be Barney Rubble?