Four days after the infamous July 4, 1969 storm, Ohio Edison placed this special ad featuring Reddy Kilowatt in the Journal on July 8th.
It's a nice bit of marketing in which Ohio Edison thanks its Northeast Ohio customers for their patience during the storm's aftermath. The ad notes that as many as 50,000 (or about one-tenth of Ohio Edison customers) were without power at some point.
For a guy made up of electrical bolts himself, though, Reddy looks kind of, uh, shocked at the intensity of the lighting strike.