Wednesday, January 12, 2011
The Face of Northern Institute of Cosmetology
Alex Visci) and consequently my brain conjured up my childhood impression of them.
The funny thing is that when I was a kid, I thought that the building (with its very few windows) was the home of some sort of wild nightclub, the kind you see in the bad part of a big city with signs advertising GIRLS-GIRLS-GIRLS!
I guess the signs (with the woman wearing a flower in her hair) reminded me of a hostess in an army canteen or something. "Hey, Joe, you got gum?" she seems to be saying.
Anyway, I unsuccessfully scoured the phone books at the Lorain Public Library, trying to find an ad that featured the same sign graphic. I discovered that the school ran a variety of ads over the years, none of which featured the iconic head.
I did find one ad from 1960 that included a small graphic that represented the building. Note the rather formal-looking heads in silhouette!
I also learned that Northern Institute of Cosmetology was the oldest school of its kind in Lorain County, dating back to 1949 – and that it's still in downtown Lorain at 669 Broadway. Good for them!